News
Sep 30, 2024

Empowering Futures: Fidelidade Redefines Insurance Excellence

Part of the value that Insurope brings to multinational clients is the strength of its Network Members in more than 80 countries worldwide. Our Network Member in Portugal is no different. Welcome to the world of Fidelidade, where innovation, customer-centricity, and a rich legacy collide to redefine the insurance landscape. Established in 1808, Fidelidade stands tall as Portugal's premier insurance company, spanning life and non-life segments.

At the heart of Fidelidade's success lies a steadfast commitment to its customers. With over 2.3 million patrons in Portugal and over 7 million worldwide, Fidelidade has mastered the art of personalized experiences. Embracing a "Customer Centric Approach" strategy, every interaction with Fidelidade promises integration and customization, irrespective of the chosen channel. 

Driven by core values—experience, innovation, overcoming, and proximity—Fidelidade has consistently stood out, earning accolades from consumers and customers alike. Innovation, in particular, has been woven into the very fabric of Fidelidade's heritage, propelling it forward in an era dominated by digital transformation. 

But innovation isn't just a buzzword at Fidelidade—it's a way of life. Over the years, the company has invested heavily in cutting-edge technologies, ensuring seamless experiences for customers across all touchpoints. This relentless pursuit of excellence has enabled Fidelidade to not only adapt to the changing times but also to thrive in them. 

As part of the esteemed Fosun International Limited family, Fidelidade is poised for even greater heights. With a focus on growth, diversification, and reimagining insurance in Portugal, Fidelidade is charting a course towards unparalleled success. It's more than just insurance—it's a promise of trust, backed by the largest and most reliable insurance company in Portugal. The future is bright, and Fidelidade is leading the way. 

Empowering Tomorrow: Fidelidade's Vision for a Sustainable Society

In the ever-evolving landscape of insurance, Fidelidade stands as a beacon of progress, dedicated to fostering a sustainable society while providing unparalleled protection to people worldwide. At the core of its mission lies a simple yet powerful goal: to be a global service provider of people protection, supporting the development and construction of a sustainable future. 

So, what does this mission entail? Let's break it down:

Understanding Trends and Pioneering Initiatives: Fidelidade is not just a follower of trends; it's a trendsetter. By staying ahead of the curve and identifying new market directions, Fidelidade constantly evolves to meet the ever-changing expectations of its clients. This proactive approach triggers innovative initiatives that push the boundaries of what's possible in the insurance industry. 

Innovative Solutions for Every Sector: Diversity is key at Fidelidade. With a focus on understanding the unique needs of different sectors, Fidelidade seeks to develop innovative solutions and business models that create new value propositions. Whether it's healthcare, automotive, or any other sector, Fidelidade is committed to revolutionizing the way insurance is perceived and experienced. 

Coherent Product Range and Regional Integration: In a world where personalization is king, Fidelidade ensures a coherent range of products that cater to the diverse needs of its customers. With extensive regional penetration, Fidelidade offers personalized services that enhance proximity and foster deeper connections with its clientele. 

Embracing Digitalization: In the digital age, staying ahead of the curve is imperative. That's why Fidelidade is committed to embracing digitalization in every aspect of its operations. From seamless online experiences to cutting-edge digital solutions, Fidelidade is at the forefront of innovation in the insurance industry. 

Taking On the Challenge of Living a Healthier Life

Fidelidade is committed to going beyond insurance and helping clients live a healthier life. The company believes in the importance of having a positive impact on society. Thus, it is committed to prevention through the promotion of healthy lifestyle habits and positive behaviors. 

Multicare Vitality is a program associated with Multicare Health Insurance and Fidelidade Life Insurance, as long as they are eligible, which aims to reward those who have a healthy lifestyle.

How does it work?

It is a health promotion program and Wellness that rewards its users if they adopt a healthy lifestyle.

Through an application installed on your mobile device, the user accepts the challenges and, as he overcomes them, wins prizes and other Benefits.

With Multicare Vitality you can only win. In health and premiums. 

The healthier lifestyle habits you record, through the Multicare Vitality App, the more rewards. These include access to prizes, bonuses, and discounts, for example, participants can accumulate FidCoins to use on food brands Healthy, Sportswear, Entertainment, Convenience, Retail and more.

The Multicare Vitality Program is "Consumer Choice 2024" as a Sustainable Choice, thus representing recognition based on criteria such as good management practices, Sustainable Innovation, Credibility of the solution, among others. 

Unlocking the Power of Multinational Solutions with Insurope Network

In the dynamic realm of today's workforce, diversity reigns supreme. From varying cultural norms to unique regulatory landscapes, organizations face a myriad of challenges when it comes to providing employee benefits that truly resonate. 

That’s why the Insurope Network provides a framework and multinational solutions for its local Network Members, like Fidelidade in Portugal, in order to support them in addressing each and every employer’s country-specific needs. Learn more about Fidelidade here: Network Members - Fidelidade 

Visit us today at www.insurope.com and discover how the Insurope Network can transform your employee benefits strategy.